Hi, I'm Elena. I help
Hi, I'm Elena. I help
health, wellness, and
experiences and build
impact-driven brands create better
Hi, I'm Elena. I help
health, wellness,
experiences
and impact-driven brands create better
and build
experience and
build communities
communities people want to be a part
of, through UX Audits, ongoing design
people want to be a part of, through UX
and
strategy.
community strategy.
Audits, ongoing design and
community
health, wellness, and impact
driven brands create better
communities people want to
be part of, through UX Audits
ongoing design,
and
community strategy.
UX/UI, Wix Website
UX/UI, Wix Website
WLNS CLUB
WLNS CLUB
WLNS CLUB
WLNS Club is a business specializing in a boutique saua and ice bath experience. The curated flow is led by a studio guide to provide pure relaxation.
WLNS Club is a business specializing in a boutique saua and ice bath experience. The curated flow is led by a studio guide to provide pure relaxation.
View Project
View Project
View Project
UX/UI, Branding
UX/UI, Branding
Sequel
Sequel
Sequel
Sequel is a dating application narrowing in on the audience of divorcees. The app also focuses on creating a community filled with events and resources.
Sequel is a dating application narrowing in on the audience of divorcees. The app also focuses on creating a community filled with events and resources.
View Project
View Project
View Project
Community
Community
TLV Girlies
TLV Girlies
TLV Girlies
TLV Girlies is more than a page, it’s a system for belonging. I designed the website, the membership tiers, and the event formats that turn a nervous first-timer into a regular.
TLV Girlies is more than a page, it’s a system for belonging. I designed the website, the membership tiers, and the event formats that turn a nervous first-timer into a regular.
View Project
View Project
View Project
UX/UI, Branding
UX/UI, Branding
Locker Room
Locker Room
Locker Room
A redesign of a gym membership app focused on simplifying booking flows, reducing friction, and introducing community-driven features to support engagement beyond individual classes.
A redesign of a gym membership app focused on simplifying booking flows, reducing friction, and introducing community-driven features to support engagement beyond individual classes.
View Project
View Project
View Project
UX/UI, Art Direction
UX/UI, Art Direction
Better Help
Better Help
Better Help
BetterHelp is a platform that facilitates sessions between users and therapists. The app also hosts group meetings, journal logs, homework, and more.
BetterHelp is a platform that facilitates sessions between users and therapists. The app also hosts group meetings, journal logs, homework, and more.
View Project
View Project
View Project
UX Audits
Ongoing UX & Product Design
Community Strategy & Growth
UX Audits
Ongoing UX & Product Design
Community Strategy & Growth
UX Audits
Ongoing UX & Product Design
Community Strategy & Growth
Let's build something people want to come back to.
Let's build something people want to come back to.
Let's build something people want to come back to.
NEW INQUIRIES
ABOUT
Studio Ethos is an independent UX design and community strategy studio based in Tel Aviv. I partner with health, wellness, and purpose-driven brands through UX audits, ongoing product design, and community growth consulting.
As both a designer and the founder of a community I’ve grown from the ground up, I bring a hands-on understanding of what makes people connect, engage, and keep coming back.
Studio Ethos
2026 Studio Ethos
NEW INQUIRIES
ABOUT
Studio Ethos is an independent UX design and community strategy studio based in Tel Aviv. I partner with health, wellness, and purpose-driven brands through UX audits, ongoing product design, and community growth consulting.
As both a designer and the founder of a community I’ve grown from the ground up, I bring a hands-on understanding of what makes people connect, engage, and keep coming back.
S. Ethos
2026 Studio Ethos
NEW INQUIRIES
ABOUT
Studio Ethos is an independent UX design and community strategy studio based in Tel Aviv. I partner with health, wellness, and purpose-driven brands through UX audits, ongoing product design, and community growth consulting.
As both a designer and the founder of a community I’ve grown from the ground up, I bring a hands-on understanding of what makes people connect, engage, and keep coming back.
Studio Ethos
2026 Studio Ethos